Web Designs by Cupid

WEB DESIGNS BY CUPID · SOCIAL MEDIA PORTFOLIO

Your Brand Deserves More Than Just Posts.

Strategic social media management, intentional content, and data-informed decisions that help brands show up consistently and connect with their audiences.

Let's Work TogetherExplore My Work

Oluwabukola Ogunwuyi Ifeoluwa
Social Media Manager | Content Strategist | Digital Creative

Illustrative creative planning arrangement with a blank calendar, purple content mockups and textile moodboard
Illustrative planning mockup — not client content or performance evidence.

Plan with intention.

Content pillars · Calendars · Campaigns

Create with purpose.

Brand direction · Captions · Video

Improve with insight.

Reach · Watch time · Engagement

Oluwabukola Ogunwuyi Ifeoluwa, the creative behind Web Designs by Cupid

CREATIVE THINKING. BUSINESS FOCUS.

Cupid

MEET YOUR STRATEGIST

The Creative Strategist Behind the Content

I'm Oluwabukola Ogunwuyi Ifeoluwa, a social media manager, content writer, and digital creative with experience managing multiple client accounts across Instagram and TikTok.

My approach combines creative thinking, organized content planning, brand consistency, and performance tracking. I develop content strategies around each brand's objectives, coordinate content production, monitor performance, and use insights to guide improvements.

Alongside my social media work, I design websites through Web Designs by Cupid, giving me a broader understanding of how social media, brand presentation, and customer journeys work together.

  • Managed 3+ client social media accounts.
  • Managed two official NYSC social media accounts.
  • Developed content strategies tailored to individual client objectives.
  • Prepared reports covering reach, watch time, engagement, and follower growth.
  • Achieved 70% TikTok follower growth for a client through strategic content management.

HOW I SUPPORT YOUR BRAND

Strategy meets the everyday work.

A consistent presence starts with thoughtful planning — and the care to follow it through.

01

Social Media Management

Account management, content coordination, publishing schedules, brand consistency, and audience communication.

02

Content Strategy and Planning

Content pillars, audience-focused ideas, content calendars, campaign planning, and platform-specific strategies.

03

Content Creation and Copywriting

Social media captions, hooks, creative concepts, promotional copy, and brand-aligned messaging.

04

Instagram and TikTok Growth Support

Platform-specific content planning, performance monitoring, audience engagement insights, and continuous content improvement.

05

Social Media Analytics and Reporting

Tracking reach, watch time, engagement, follower growth, and other relevant performance indicators.

06

Brand Content Coordination

Maintaining a consistent visual identity, tone of voice, and publishing approach across social platforms.

FEATURED BRAND · SOCIAL MEDIA

Segi's Royal Fabrics

Nigerian textile heritage. Contemporary style. A distinctive brand presence.

INDUSTRY
Fashion, textiles, and Nigerian Adire

PLATFORMS
Instagram & TikTok

BRAND WEBSITE
segiroyalfabrics.shop

Segi's Royal Fabrics website showing purple Adire textiles and the brand's luxury-inspired visual identity
Brand website reference — not a social campaign screenshot or evidence of social account management.

BRAND OVERVIEW

Segi's Royal Fabrics specializes in Adire and fashion fabrics, with a visual identity rooted in Nigerian textile heritage and contemporary style.

PROJECT GOALS

Present the brand professionally online, showcase its fabric collections, maintain a recognizable visual identity, and make it easier for customers to discover products and contact the business.

TikTok
@segiroyalfabric
View TikTok Profile

EXPERIENCE

Creative work. Real responsibility.

2025

Freelance

Freelance Social Media Manager

  • — Managed 3+ client accounts across Instagram and TikTok.
  • — Developed content strategies based on client objectives.
  • — Coordinated content production and publishing schedules.
  • — Prepared performance reports covering reach, watch time, engagement, and follower growth.
  • — Managed client communication, deadlines, and feedback.
  • — Achieved 70% TikTok follower growth for a client through strategic content management.

2026

Ibadan South East

NYSC Social Media Manager

  • — Managed two official social media accounts.
  • — Coordinated communication and information sharing.
  • — Supported organizational visibility and engagement.
  • — Balanced social media responsibilities with administrative and leadership duties.

PAST WORK, IN PERSPECTIVE

Experience you can build on.

70%

TikTok follower growth

For a client through strategic content management.

3+

Client accounts managed

Across Instagram and TikTok.

2

Official NYSC accounts

Social media management in Ibadan South East.

Results reflect specific past work and do not guarantee identical outcomes for future clients. The 70% growth figure is supplied by the portfolio owner; supporting analytics are not yet displayed.

CONTENT & CREATIVE GALLERY

A closer look at the work.

Approved content examples and reporting materials will appear here as they become available.

Instagram

Instagram post designs

Approved client post designs to be added.

TikTok

Reels & TikTok covers

Genuine video covers and content examples to be added.

Planning

Content calendar

An approved publishing calendar to be added.

Campaign

Campaign creatives

Approved campaign materials to be added.

Creative direction

Brand visual direction

Genuine brand references and content direction to be added.

Analytics

Performance reporting

Verified report screenshots to be added.

MY WORKING PROCESS

A clear direction, from day one.

01

Discovery

Understand the brand, audience, goals, and current social media presence.

02

Strategy

Develop content pillars, platform direction, and a practical content plan.

03

Content Planning

Coordinate creative concepts, captions, formats, and publishing schedules.

04

Execution

Manage agreed content activities and maintain brand consistency.

05

Review and Improve

Evaluate available performance data and identify opportunities for improvement.

LET'S WORK TOGETHER

Let's Build a Stronger Social Media Presence for Your Brand.

Whether you need consistent content, a clearer strategy, or more organized social media management, let's discuss your brand's goals and the right approach.

Discuss Your ProjectView My Website Portfolio
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